Women driving success at Pupkewitz Motors
As we move beyond the celebrations of Women’s Month, it is important to reflect on the lasting impact women continue to make in the business world, particularly in industries like ours, where their roles have historically been underrepresented. At Pupkewitz Motors, we do not see the inclusion of women as a compliance exercise or a numbers game. We see it for what it truly is: a strategic advantage built on the capabilities, drive, and expertise of women who are excelling across every level of our business.
The women of Pupkewitz Motors are not here to tick boxes, they are here because they are highly capable, skilled professionals who bring immense value to what we do. Whether it is sales, technical services, finance, operations, or leadership, women are thriving in roles that demand expertise, innovation, and resilience. They are pushing boundaries, delivering results, and helping us redefine what success looks like in the motoring industry.
This is not about fulfilling a quota. It is about recognizing talent where it exists and creating the conditions for that talent to grow. We are proud to have women in our business who are not only driven but exceptionally competent, bringing fresh perspectives and high-level execution to every facet of our operations. Our commitment to empowering women goes beyond slogans, it is embedded in our strategy and everyday culture. Through targeted leadership development, mentorship programs, and an environment that encourages continuous learning, we are actively enabling women to lead, grow, and thrive.
This support is not based on gender, it is based on recognizing potential and creating the platforms for people to realize it. Women in our business are not waiting for opportunities; they are seizing them. They are making bold decisions, shaping customer experiences, and playing a critical role in driving the business forward. Their influence is tangible, and their success is earned.
While each of these women has a powerful story, we’re proud to spotlight two in particular whose journeys truly capture what’s possible when passion meets purpose:
Cordelia began as a receptionist and, over the course of 12 years, steadily rose to become Parts Manager—a role she earned through hard work, dedication, and performance. “Whatever I put my mind to, no matter how tough or impossible it might seem then, commitment, dedication, and self-confidence can take you places that once were a dream,” she says. Cordelia leads with clarity, values transparency with customers, and believes that celebrating small wins builds lasting success Helena Hausiku, starting as a Cleaner, now a Warehouse Supervisor, recently led her team to achieve their very first DPOK certification. Her leadership is grounded in teamwork, precision, and passion. “When drive, passion, and determination are in harmony, potential surpasses gender,” she said.
Helena’s journey is proof that when women are empowered, entire teams and standards rise with them. These stories are just a glimpse into the wealth of talent within our business, and a reminder that excellence is not limited by gender, but defined by capability, effort, and opportunity. Looking forward, our focus remains on building a workforce that reflects the strength, diversity, and ambition of the communities we serve. Our commitment to inclusion is rooted in the belief that businesses perform better when they are powered by a wide range of voices, experiences, and insights, and when you look at the women within Pupkewitz Motors, you see exactly that: capable, skilled professionals who are essential to our growth.
At Pupkewitz Motors, women are not just part of the team—they are at the heart of our strategy, success, and future. Their empowerment is not symbolic, it is real, it is earned, and it is vital to who we are as a business. Here’s to celebrating the remarkable women who continue to lead, inspire, and achieve, not just within Pupkewitz Motors, but across every industry. Our presence is not limited by sector or stereotype. We are engineers, marketers, technicians, leaders, and innovators. These are just a few of the dynamic women making a lasting impact across departments at Pupkewitz Motors. We are capable, we are driven, and we are crucial to the success of every industry we’re part of. And that is something worth celebrating.
The women of Pupkewitz Motors are not here to tick boxes, they are here because they are highly capable, skilled professionals who bring immense value to what we do. Whether it is sales, technical services, finance, operations, or leadership, women are thriving in roles that demand expertise, innovation, and resilience. They are pushing boundaries, delivering results, and helping us redefine what success looks like in the motoring industry.
This is not about fulfilling a quota. It is about recognizing talent where it exists and creating the conditions for that talent to grow. We are proud to have women in our business who are not only driven but exceptionally competent, bringing fresh perspectives and high-level execution to every facet of our operations. Our commitment to empowering women goes beyond slogans, it is embedded in our strategy and everyday culture. Through targeted leadership development, mentorship programs, and an environment that encourages continuous learning, we are actively enabling women to lead, grow, and thrive.
This support is not based on gender, it is based on recognizing potential and creating the platforms for people to realize it. Women in our business are not waiting for opportunities; they are seizing them. They are making bold decisions, shaping customer experiences, and playing a critical role in driving the business forward. Their influence is tangible, and their success is earned.
While each of these women has a powerful story, we’re proud to spotlight two in particular whose journeys truly capture what’s possible when passion meets purpose:
Cordelia began as a receptionist and, over the course of 12 years, steadily rose to become Parts Manager—a role she earned through hard work, dedication, and performance. “Whatever I put my mind to, no matter how tough or impossible it might seem then, commitment, dedication, and self-confidence can take you places that once were a dream,” she says. Cordelia leads with clarity, values transparency with customers, and believes that celebrating small wins builds lasting success Helena Hausiku, starting as a Cleaner, now a Warehouse Supervisor, recently led her team to achieve their very first DPOK certification. Her leadership is grounded in teamwork, precision, and passion. “When drive, passion, and determination are in harmony, potential surpasses gender,” she said.
Helena’s journey is proof that when women are empowered, entire teams and standards rise with them. These stories are just a glimpse into the wealth of talent within our business, and a reminder that excellence is not limited by gender, but defined by capability, effort, and opportunity. Looking forward, our focus remains on building a workforce that reflects the strength, diversity, and ambition of the communities we serve. Our commitment to inclusion is rooted in the belief that businesses perform better when they are powered by a wide range of voices, experiences, and insights, and when you look at the women within Pupkewitz Motors, you see exactly that: capable, skilled professionals who are essential to our growth.
At Pupkewitz Motors, women are not just part of the team—they are at the heart of our strategy, success, and future. Their empowerment is not symbolic, it is real, it is earned, and it is vital to who we are as a business. Here’s to celebrating the remarkable women who continue to lead, inspire, and achieve, not just within Pupkewitz Motors, but across every industry. Our presence is not limited by sector or stereotype. We are engineers, marketers, technicians, leaders, and innovators. These are just a few of the dynamic women making a lasting impact across departments at Pupkewitz Motors. We are capable, we are driven, and we are crucial to the success of every industry we’re part of. And that is something worth celebrating.
